Just as the world of communications has become more digital, so the world of marketing has shifted emphasis from the consumer to the shopper.
Enter Labstore – a new global retail & shopper marketing agency that is an integral part of Y&R worldwide, and VML in the US.
This is a business built for the way that people shop today - from Google search through to the shelf (whether that’s physical or digital).
We bring together a rich mix of cultures and skills across the planet. But we share three things in common: an absolute passion for retail, an obsessive focus on the shopper, and a desire to Create Shopper Chemistry™.